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Why a Modern and Updated Website Is Important for Your Business (and the Benefits You Get)

Why a Modern and Updated Website Is Important for Your Business (and the Benefits You Get)
Manuel CrispinoManuel Crispino2025-09-11

Did you know that 75% of customers judge a business’s credibility based on its website?

That means if your site looks outdated or is hard to use, most of your potential clients may never give your business a chance, losing you up to 75% of new leads.

Websites nowadays are more important than ever.

A great-looking and fully functional website is the key to success — it’s your digital business card with superpowers.

As marketing strategies suggest, the first impression is the most important one.

If a potential client has a bad user experience on your website, they will judge your business negatively and may even share that opinion with others.

That’s why the famous saying “don’t judge a book by its cover” is completely false when it comes to business — people do judge by the cover.

And even if you are the best in your field, if your website looks outdated or doesn’t work properly, you won’t be able to unlock the full potential of your business.


Investing in a professional website will not only make a great impression on your clients, but it will also help you in your daily work. Here’s why:

  • Multi-device friendly (tablet | mobile | TV | desktop) – ensures your website looks great and works smoothly on all devices
  • Reservations – handle bookings easily and reduce double bookings
  • Manage appointments – stay organized and never miss a client
  • Emails and marketing – reach your clients directly and promote your offers
  • Email reminders – reduce no-shows and improve client satisfaction
  • Online payments – accept payments safely and quickly
  • Customer feedback & reviews – collect insights to improve your services and build trust
  • Analytics & reporting – understand visitor behavior and make informed decisions
  • Content updates – easily update menus | services or promotions

These are just a few examples, but with modern technologies, we can offer many more options depending on your needs.


What if I just need a landing page?

Even a simple landing page can attract more clients quickly while keeping costs extremely low.

Showcase your services, share your contact info, and maintain a professional online presence.

With React and Next.js, your site will be fast, scalable, and easy to update.

Hosting costs are minimal — sometimes just a few euros per year.

Maintenance is usually once a year, at 50 euros per session.

For example, I deliver a fully functional website with a domain hosted on Google within a few days for 300 euros, including free maintenance for the first year and up to 3 updates after delivery.

And the best part? You can upgrade your landing page anytime into a full website or web app as your business grows.


Ready to unlock your business’s full potential?

Contact me today to get your professional website started.

Whether you need a full website or a simple landing page, I can help you create a modern, fast, and functional online presence that attracts more clients and grows your business.

👉 If this guide helped you, share it so it can help others too!

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© 2025 Manuel Crispino